ITN aointed poducer ofSetanta Sports News

The production of Setanta Sports News by ITN will result in 56 new editorial and production positions being created.The new roles will be based at ITN’s London studios as well as involving a number of video journalist positions based around the UK to cover sporting stories as they break across the country.

ITN will be responsible for all daily editorial content working closely with Setanta Sports and Virgin Media to deliver lively and entertaining coverage and debate of the day’s biggest sporting stories. Drawing on its editorial,production and broadcast expertise as the UK’ s leading commercial TV news organisation,ITN will provide breaking news and live coverage around-the-clock from its central London hub.

Setanta Sports News will focus on key sports including football,rugby,horse racing,cricket, golf,boxing,and motor racing. This will be a channel ahead of the game on every new development in UK sports. It will feature presenters and expert guests and viewers will contribute via phone-ins,emails,blogs and competitions.

Mark Wood,Chief Executive of ITN said:’ITN is excited to be involved in this new venture and will bring to bear its experience and skills as the producer of ITV News and Channel 4 News and as a multi-platform content provider.This new channel will set the sports news agenda in Britain with exclusive news,ground-breaking interviews and programmes which will be must-see television for sports fans everywhere.’

Michael O’Rourke,co-founder of Setanta Sports,said:’We are delighted to appoint ITN at such an exciting time in Setanta ‘s growth and are very confident that they will bring their expertise in producing rolling news to Setanta Sports News.This channel will sit well alongside our other range of sports channels and club TV channels and also delivers on a long held ambition to launch a sports news channel.’

Malcolm Wall,Virgin Media’s CEO of content,said:”We are extremely pleased to be working with ITN to create a powerful new voice in sports TV reporting and expect Setanta Sports News will fast become a favourite with sports fans.At Virgin Media,we’re committed to investing in content that our customers love and Setanta Sports News will play a big part in our strategy to bring more great telly to viewers.’

For more information please contact John Nolan at ITN -020 7430 4216

ITN ITN is one of the world’s leading news and multimedia content companies creating, aggregating, packaging and distributing news and other multi-platform content to a wide range of customers around the globe.

In the UK ITN produces news programmes for ITV1,ITV London,Channel 4 and More 4 as well as supplying news to over 260 commercial radio stations (IRN). ITN’s multimedia division ITN On has led the way in producing news and entertainment content for mobile and broadband platforms.Clients include Vodafone Live!, 3, MSN, Yahoo, Telegraph Media Group and Virgin Media.

ITN Source is the creative industries ‘ first choice for professional video content, representing the world’s largest and most diverse collection of moving image libraries. With over 800,000 hours of iconic film and inspiring stock footage captured over three centuries, ITN Source represents the British Pathe, Reuters, ITN, Channel 4, Granada, Channel 9, Fox News and Fox Movietone archives, amongst other specialist collections.

ITN ‘s headquarters are in London with international bureaux and offices in New York, Los Angeles, Berlin, Brussels, Paris, Beijing, Sydney, Johannesburg, Bangkok and Tokyo.

For further information please visit www.itn.co.uk or www.itnsource.com

Virgin Media Virgin Media is an innovative and pioneering UK entertainment and communications business. For the first time consumers can get everything they need from one company – the UK’s only quad play of TV, broadband, phone and mobile plus the most advanced TV on demand service available,the UK’s first high definition TV service and V+, our high specification personal video recorder.We’re the UK’s most popular residential broadband provider, the largest virtual mobile network operator and the second largest provider of pay TV and home phone.

Virgin Media owns two content businesses -Virgin Media Television (VMTV)and sit-up. VMTV owns seven entertainment channels – Living, Living 2, Bravo, Bravo 2, Challenge, Trouble and Ftn -and is a 50% partner in UKTV which consists of ten channels including UKTV Gold and UKTV History. Sit-up runs retail TV channels bid tv, price-drop tv and speed auction tv.

Setanta Sports Setanta Sports is a leading international pay-TV sports broadcaster operating ten channels in the UK, Ireland, North America and Australia. Founded in 1992,its premium sports content is available to more than 50 million digital homes worldwide.Setanta operates more sports channels than any other broadcaster in the UK and Ireland. Setanta broadcasts 46 exclusively live Barclays Premier League games, along with US PGA Tour golf, Magners league Rugby, Blue Square Premier League football and lots more. From 2008 Setanta Sports will broadcast the majority of FA Cup games and the Community Shield exclusively live

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