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Nov 13 2007

ITN moves into social networking with Bebo

ITN was unveiled as Bebo's worldwide news launch partner on the social networking site's new video service Open Media. ITN is launching its own player on the service with showbiz, sports and quirky content aimed at Bebo's 40 million users worldwide. The service will be funded by short pre-roll advertisements around the content provided by ad.com ITN also plans to introduce Bebo specific video content and blogs to further engage and interact with the Bebo community.