Kylie Minogue has teamed up with British artist Katerina Jebb to create a spoof advert, in which she displays her pert posterior.
The 44-year-old Australian beauty walks into a room wearing a floaty white gown and it is only when she turns to go up a stairwell that the true nature of the video is revealed.
Kylie's bottom is on display and as she goes up the stairs, a voice over says: "Are your assets fully covered?"
Titled Simulacrum & Hyperbole, the spoof commercial advertises body insurance and lasts 40 seconds.
This is not the first time the popstar's rear has made headlines, it gained global attention after she wore a pair of gold hot pants in 2000.