TV and radio personality Fearne Cotton has launched her brand new collection with Very.co.uk, but admits her look has changed since she has been pregnant.
Fearne said: "I have to make more effort now, when picking outfits. I can't just wear a pair of skinny jeans and a T-shirt anymore.
"I'm making more effort and it's fun. I get to wear lots of lovely dresses everyday and try out new things."
A wealth of British famous faces turned up at the London Fashion Week event to support Fearne.
Among the line of usual suspects were hot couple Professor Green and Millie Mackintosh, original Sugababe Keisha Buchanan, Made In Chelsea star Louise Thompson and The Voice UK finalist Bo Bruce.